BRAND ACTIVATION
& CAMPAIGN SERVICES

A colorful van with vibrant cartoon-style graphics parked on a city street. The van advertises "Muck Pit Brew" and an event at Manchester Cathedral Gardens with free entry at 4 PM. A woman is inside the van, which has speakers on top, and the van is decorated with playful illustrations and bold text.

TURN HEADS.
CREATE MOMENTS.
DRIVE IMPACT.

At Promovan, we don't just supply vehicles. We build activations around them. From the initial brief to the final day on the road, we handle everything: vehicle sourcing, branding, staffing, sampling, fulfilment and on-site support. One conversation. Everything taken care of.

Our iconic vehicles become the centrepiece of your campaign, on the street, on screen and across social. Whether you need a Piaggio for a guerrilla sampling hit, a Citroën H-Van for a multi-day roadshow, or something we source specifically because the brief demands it, we find the vehicle that makes the idea work.

We've delivered for Aldi, Burberry, BBC, Shutterstock and Unilever. Every time, the brief shapes the vehicle. Not the other way around.

Bring us your idea. We'll handle the rest.

Brands Trust Promovan to Deliver

The vehicle is the idea.

01
Your Brief

Tell us what you need to achieve, your dates and your audience. No vehicle in mind yet? Good. That's exactly where we start. We'll find the right one for the idea.

02
The Vehicle

We source, brand and prepare the vehicle. We supply staff and brand ambassadors. We handle fulfilment, product storage and logistics. Everything in one place, managed by us.

03
You Activate

Your vehicle arrives on site, dressed, staffed and ready. Whether you're sampling, shooting or broadcasting, we're there from first light to final wrap.

Airstream trailer being fully branded and customised for Shutterstock before being used for a branded pop-up activation with visitors interacting at the event.

“We worked with Promovan on the Shutterstock Food Truck and they were brilliant. The wrap of the truck was the biggest they had done with a lot of detail important to the client brand. The guys absolutely nailed it and delivered a seamless and perfectly wrapped Airstream. The client was thrilled and the five day activation was perfect. Would 100% work with Promovan again!”

“The client was beyond impressed with the wrap job and stated that after three years of doing this, this was their best air stream yet! Thank you to the team at Promovan for making a big job seamless!”

What’s Included

  • Vehicle sourcing

    We find the right vehicle for the brief. Not just what we own. If the idea calls for something specific, we go and get it.

  • Branding & Customisation

    Full wraps, cut vinyl, paint, interior builds and exterior modifications. If you can picture it on a vehicle, we can make it happen.

  • Sampling Staff

    Briefed, uniformed and on brand from day one. We supply the right people for the job and make sure they're ready to represent your brand from the moment they arrive.

  • Fulfilment & Storage

    We can hold, manage and distribute your product. Whatever the volume, whatever the timeline, we keep things moving.

  • Logistics

    Multi-location tours, roadshows and city activations. We map the route, manage the schedule and keep everything on time.

  • On-site Support

    Our crew knows how to perform on set and in public. We've gone from drivers to shoot talent in the same day. Flexibility is built in.

A vintage Citroën van painted in bright turquoise with ice cream branding is parked on a city street. There is an awning extending from the van where people are ordering ice cream. A signboard in front of the van features an ice cream cone with colorful toppings and the text 'Where Art Meets Ice Cream'.

A Vehicle for Every Activation

Our iconic promo vehicles are perfect for short-term campaigns, experiential marketing, and pop-ups. Choose from our fleet or let us source something unique. All ready to be fully branded for maximum impact.